Search Engine Attorney Commercial

For this attorney ad one of the communications goals I received is that the firm wanted to influence more potential clients to search them online. Taking that direction I concepted and wrote this take off on a popular series of Google Ads. All of the onscreen assets were created in Photoshop and After Effects. The Attorney’s name is George and as you can see it’s style to infer the look and feel of google. The entire story is told through the search and the sound effects. The ad was very well received by the firm and ran on televison and web across South Carolina, garnering millions of views in the process.